Outdoor Swimmer offers brands and events a 360-degree communications package to ensure exposure and interaction at multiple touch points. At the heart of the brand is the well-established monthly magazine. Outdoor Swimmer is a strong and trusted brand in the outdoor swimming market space, both in the UK and around the world. After a brief spell of publishing in digital only format due to the pandemic, we are now back in print with a bumper September 2020 issue.

Download our full media pack to review reach and multiple opportunities for you to promote your brands with examples of successful campaigns.

Here is a snapshot of key take outs and insights from our recent subscriber survey in February 2020, just before lockdown:

• 96% of subscribers have made a purchase of a product because it was featured in Outdoor Swimmer (10% regularly do)
• 80% say that Outdoor Swimmer prompts them to take action
• 77.1% of subscribers attend events featured/advertised in the magazine
• 18.4% haven’t attended events in the magazine yet but will
• 19% have booked a holiday that they saw featured and 41% plan to

These unprecedented times have resulted in a huge increase in engagement from swimmers visiting all channels looking for advice and inspiration. The stats in the media kit are now under-represented as we experience up to four times the normal website traffic per week and a surge in newsletter sign ups and social media following.

To discuss your marketing requirements please contact Joanne Jones

Email: joanne@outdoorswimmer.com

Phone: 07545 387979