Event Guide 2025

Be part of our popular Event Guide supplement

The Outdoor Swimmer Annual Outdoor Swimming Event Guide for 2025 is a must-read guide for open water swimmers planning their events for the year. This year’s guide will be included as an insert in the April issue of the magazine, shared as a free download in our email newsletter and available on the Outdoor Swimmer website. The estimated readership is 20,000 to 40,000 and we know readers keep and refer back to the guide multiple times as they seek out new events.

The April issue of Outdoor Swimmer will have a fresh look and feel, with new additions to content including a new and extended Gear section, a new Health section and fresh look training pages.

The theme of April’s issue is all about swimming across the world, we hear from swimmers in Hong Kong, Chile, Australia, USA and more locally in the UK.

Opportunity for your brand

The Event Guide has a full range of advertising and advertorial options, and is ideal for bringing your brand to the front of swimmers’ minds while they are planning their swimming year. Rates as follows:

  • Quarter page*: £250
  • Half page*: £450
  • Full page: £650
  • Competition (including full page and additional newsletter promotion): £850

*Option to have designed by us. Please provide; 50-100 words, image/s and URL or QR code. Half page allows a larger image or two.

(all costs exclude VAT)

Event listings

The Event Guide includes a comprehensive UK listing along with a selection of international event listings for 2025. In addition, events are listed online, with event listings the most visited section of our website. Listings are free (name of event and date) – please contact stuart@outdoorswimmer.com if you have an event you would like included.

If you’d like additional promotion for your event or series in the Guide or on our website, please ask Stuart about featured event options.

Reach and ROI

You can expect the following exposure:

  • Magazine readership – 13k
  • Solus email – 39k
  • Social media – 64k
  • Website – 75k visits per month

Timings

Confirm interest with Stuart@outdoorswimmer.com by 7 March 2025.

Artwork and assets required by 14 March 2025.