Protecting our oceans is an issue close to swimmers’ hearts. So good news from leading swimwear brand Zoggs, who have committed to producing 40 per cent of their swimwear from recycled ocean waste by 2019, making all of their packaging sustainable by 2020 and reducing the plastic in goggle packaging by 57 per cent by 2019.
Ecolast, the new range of Zoggs swimwear made from plastic waste rescued from oceans and landfill, launches this autumn. The range is made from Econyl yarn, which is recycled from ghost fishing nets (fishing nets abandoned at sea, which are harmful to whales, sea turtles, dolphins and other marine life, and take 600 years to decompose), carpet (which also takes hundreds of years to degrade) and industrial waste. The resultant fabric is soft, comfortable, high performance and resistant to chlorine and suncream.
We were at the launch show yesterday, where models put the swimwear through its paces.
A beautiful cycle
Zoggs will be donating 10 per cent of all profits from the Ecolast range to charity. Paralympic gold medallist Susie Rodgers was on hand to lend her support to the new initiative. “For me, the idea of using discarded fishing nets that are cluttering our oceans, recycling them and creating swim suits from the recycled yarn, brings a beautiful cycle and message of ocean conservation to the swim wear market.”
The range launches in autumn this year with full roll-out in January 2019. We will be putting the new swimwear through its paces for the Gear review pages of Outdoor Swimmer magazine.