Richard Branson talks about The Swim

If you didn’t know already, Richard Branson and Ronan Keating announced earlier this year their intention to swim the Irish Channel and raise money for Cancer Research. We haven’t yet managed to speak to Mr Branson directly about this challenge, but we’ve just received this video where he shares some thoughts on the task ahead. We think it’s an incredible challenge and we look forward to speaking to those involved soon and reporting on their progress.