Why we care so much about introducing swimming to the River Thames in Central London

Yesterday, we at Thames Baths released two new images of what swimming in the River Thames could really be like. Not only do these visualisations show how inspiring it could be to swim surrounded by some of the finest sites and architecture in the world, they show how completely realistic our plans are. Imagine swimming to the chime of Big Ben. Imagine practising your front crawl whilst Tower Bridge opens and closes just down the river. 
We are three incredibly passionate Londoners who want more Londoners to be able to reconnect with the heartbeat of this amazing city we live in. Of course this isn’t “true” open water swimming. We aren’t expecting millions of kilometres every year to be completed in any of the sites we want to put the lido into. But what we want, more than anything, is to make a difference to swimming in London. To increase the swimming population in the capital. To create a home for all of us which showcases how amazing swimming can be if you take it out of the leisure centre and into the outdoors. We hope that little by little these swimmers, young and old, may one day become open water swimmers themselves, but to begin with we just want them to take a swim in our water.
You can help us get there by simply pledging a little bit of money at Kickstarter, so hopefully we will all be able to swim together in one or two years’ time.
Find out more and help make this vision reality.
At the time of publication, our Kickstarter campaign has seven days to run and has raised £85,000 out of a target of £125,000.

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I created Outdoor Swimmer in 2011 (initially as H2Open Magazine) as an outlet for my passion for swimming outdoors. I've been a swimmer and outdoor swimmer for as long as I remember. Swimming has made a huge difference to my life and I want to share its joys and benefits with as many people as possible. I am also the author of Swim Wild & Free: A Practical Guide to Swimming Outdoors 365 a Year and I provide one-to-one support to swimmers through Swim Mentoring.